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Pounamu is a precious and powerful stone. It is often carved into a pendant or necklace, which carries special meaning for its wearer.

Pounamu jewellery is typically carved into traditional Māori symbols. More than just an art form, pounamu can represent ancestors, connection with the natural world, or attributes such as strength, prosperity, love, and harmony.

It is a popular belief that Pounamu contains something more than rock, and when touched, this is noticed, whether this something is metaphysical or otherwise. Pounamu was formed into jewellery, heirlooms and spiritual symbols by the tribes most highly placed individuals, among the chiefs: the carvers. Employing sandstone, bark, and black obsidian, these masters of the elements spent weeks, months, even years, to gratify the best outcome for a piece of Pounamu.